Academic from the Faculty of Administration and Economics publishes paper on loyalty in business tourism in prestigious journal
In a new milestone for academic production at the Faculty of Administration and Economics at the University of Santiago de Chile, Dr. Enrique Marinao-Artigas, director of the Master’s in Marketing and academic at the Department of Administration at FAE Usach, published an article in the prestigious scientific journal Review of Managerial Science (Q1 in the Management category of the SSCI index). The work, entitled Antecedents of business tourist loyalty: the moderating role of familiarity and emotional and cognitive experiences, was co-authored with Dr.